Usually the success of a website is defined by how well it is designed. Effective, appealing web design attracts and retains visitors. An amateurish website will drive people away without reading what you have to say. Here are some suggestions that will help you make smart decisions about the design of your site.
Feature a prominent tagline on your site. Using a tagline simply means that you will need to come up with a quick statement that lets visitors know what your site is all about. Use a clear line to keep the visitors on your website.
Make sure your webpages aren’t too long. You only get one chance to make a first impression, and if your most important content is “below the fold,” it may not even be read. If you have a lot of related content that needs to stay together, consider breaking it up into sections and adding links to each section.
Include a link to the homepage on every page of your site. One of the best ways to do this is to make a graphic title for your page that can be included on all pages. Web users are used to clicking on a graphic to return home so there won’t be a learning curve to navigating your site.
Take some time to learn about shortcuts that can be used to save time. Nearly everything in web design has a shortcut, and if you check them out carefully, you can find quicker ways to accomplish most items. Some HTML codes will let you make easy changes to your site at the snap of a finger, for instance.
If you want more visitors to your site, you need to design it in a way that makes it easy to update content. If your site can be easily updated it helps you to be able to quickly add new and relevant information. A site that is constantly updated will keep your visitors coming back for more.
Make sure everything is easy to locate on your website. Spend some serious thought on how everything on your site will be laid out. When content is randomly thrown on your site with little thought to the layout, you are making things harder for the people whose use of your site ensures your online success – your site visitors.
A web design that both looks good and is functional is often the difference between a site that attracts visitors and one that doesn’t. You can increase the traffic to your sign with a great design. On the other hand, a poorly designed website is unlikely to attract repeat visitors. Use the web design strategies you just learned to significantly boost the chance that your website will succeed.